Apple Watch Series 9 Dominates Sales, Outshines Ultra and SE Models
Consumer Intelligence Research Partners report reveals Series 9 leads with 43% of sales, while Ultra models account for 20% and SE for 12% in June 2024 quarter.
- Series 8, no longer sold directly by Apple, captured 19% of sales through various retailers.
- Combined, Series 8 and 9 models made up nearly two-thirds of all Apple Watch sales.
- Older Apple Watch models still maintain a significant presence in the market.
- Apple Watch Ultra models outsold the SE 2 despite their higher price point.
- Apple's approach with varying price points mirrors its iPhone and iPad strategies.
BGR 
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