Overview
- Apple unveiled the iPhone Duo at its Sept. 9 keynote led by new CEO John Ternus, with iPhone 18 Pro models in stores on Sept. 18 and the Duo scheduled to ship on Oct. 23.
- The Duo opens to a 7.6‑inch display, starts at $1,999 for 256 GB and climbs to $3,199 for 2 TB, and Apple plans mid‑October preorders ahead of the late‑October delivery window.
- Early hands‑on reviewers praised the Duo’s heft, balance and a matte nano‑texture inner display for reduced glare, though some testers reported a visible crease that others, including Jim Cramer, said they could not see.
- iFixit’s teardown of the new Pro models confirmed larger battery capacities and revealed repairability concerns, including a fragile plastic screen frame and tighter chip and NAND placement that complicates storage repairs.
- Analysts forecast roughly 10 million Duo units in year one as a meaningful revenue opportunity, but researchers also warn of a surge in scam domains using ‘Apple’ and ‘iPhone’ that could target eager buyers.