Overview
- Apple introduced iPhone 17, 17 Pro, 17 Pro Max, and the new iPhone Air with starting prices of $799, $1,099, $1,199, and $999, and 256GB is now the baseline storage across the range.
- The iPhone Air measures 5.6mm, uses a titanium frame, features a 6.5-inch 120Hz ProMotion display, carries a single 48MP rear camera, and supports eSIM only with no physical SIM tray.
- The standard iPhone 17 adds a 6.3-inch 120Hz ProMotion screen, Apple’s A19 chip, and a dual 48MP camera system (main plus ultrawide) starting at $799.
- iPhone 17 Pro and Pro Max run on the A19 Pro, adopt a horizontal “plateau” camera bar housing three 48MP sensors, offer larger batteries, and start at $1,099 and $1,199 with a new 2TB option on Pro Max.
- Preorders open Sept. 12 and sales start Sept. 19; Apple is expanding eSIM-only availability to markets including the U.S., Canada, Japan, Bahrain, Kuwait, Mexico, Oman, Qatar, Saudi Arabia, the UAE, Guam, and the U.S. Virgin Islands, and a Weibo leaker claims the Air will skip China due to the lack of a SIM tray, which Apple has not confirmed.