Apple Unveils 2024 Black Unity Collection, Awards REJI Grants
New collection includes unique Apple Watch band and wallpapers, symbolizing Pan-Africanism and commitment to racial equity.
- Apple has unveiled its 2024 Black Unity Collection, which includes a new Apple Watch band and wallpapers for iPhone and iPad.
- The collection is inspired by the resilience and beauty of the Black community, with blooming flowers and vibrant colors representing Pan-Africanism.
- The Apple Watch Black Unity Sport Band features an arrangement of flowers molded abstractly across the band utilizing red, green, and yellow colors, with each band being unique due to a special layering process during manufacturing.
- The Unity Bloom Apple Watch face and the new Unity Bloom wallpaper for iPhone and iPad showcase a beautiful floral design that signifies a lasting commitment to the pursuit of a more equitable world.
- Apple is also awarding grants to six organizations, including the Boys & Girls Clubs of America and the National Museum of African American Music, as part of its Racial Equity and Justice Initiative.