Overview

• Apple TV+ posted a cryptic “Happiness is Contagious” image on its X account and launched a live YouTube countdown that concludes Friday, July 25 at 3 p.m. ET
• The untitled series reunites Vince Gilligan with actor Rhea Seehorn in a story the creator describes as grounded sci-fi with no crime or methamphetamine
• Filming took place in Albuquerque, New Mexico, after Apple TV+ greenlit the project with a straight-to-series two-season order in 2022 and began production in 2023
• Sony Pictures Television is producing the drama for Apple TV+ as part of the company’s push to expand its original content slate
• The reveal sets the stage for a fall debut as part of Apple TV+’s two-season straight-to-series strategy