Apple TV+ Slashes $20 Billion in Spending Amid Low Viewership

Despite critical acclaim, Apple TV+ struggles with minimal audience engagement, prompting a shift in budget strategy.

Apple TV+ generates less monthly viewership than Netflix achieves in a single day.
The streaming service has spent over $20 billion on original content since its launch in 2019.
High-profile projects from directors like Martin Scorsese and Ridley Scott have not translated into significant viewership.
Apple is now focusing on cost-cutting measures, including fewer renewals and more financial responsibility on third-party studios.
Future seasons of popular shows like 'Severance' and 'Foundation' face budget constraints and production delays.