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Apple to Raise U.S. iPhone 17 Prices by $50 Ahead of September Reveal

Apple attributes the price adjustment to rising component costs alongside U.S. tariffs on Chinese imports.

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Overview

  • Jefferies forecasts show U.S. entry prices for the iPhone 17 Air, 17 Pro and 17 Pro Max climbing by $50 to start at $849, $1,049 and $1,249, respectively.
  • Leaked images hint at a redesigned full-width camera housing and a glass back panel covering two-thirds of the rear with repositioned sensors.
  • Rumors suggest all base and Air models will adopt 120 Hz Pro-level OLED displays while the Pro Max may gain triple 48-MP sensors, 8K video recording and a mechanical aperture.
  • Apple is expected to eliminate physical SIM slots across the iPhone 17 lineup, shifting entirely to eSIM configurations.
  • European pricing remains unannounced but is anticipated to exceed U.S. levels once revealed ahead of the September launch.