Overview
- Apple issued nine App Review Guideline updates, including a new 4.1(c) rule barring use of another developer’s icon, brand, or product name without approval.
- Guideline 5.1.2(i) now requires clear disclosure and explicit user permission before any personal data is shared with third‑party AI services.
- Creator platforms must label content that exceeds an app’s age rating and gate it based on verified or declared age, with the same standard applying to mini apps and mini games.
- Loan apps face a 36% maximum APR cap and may not require full repayment in 60 days or less, and crypto exchanges are now listed as providers in highly regulated categories.
- Apple clarified that HTML5 and JavaScript mini apps are in scope and that software not embedded in the binary may not expose native APIs without prior permission, while removing prior guidance about empty ad banners or test ads.