Overview

• Bloomberg reporting says Apple built an internal ChatGPT-like app called Veritas that employees use to trial next‑generation Siri features, with no plan to release it publicly.
• The app supports multi‑turn conversations and saved chats to evaluate conversational flows and to gauge the usefulness of a chatbot interface, though Apple’s priority is deep system integration.
• The Siri overhaul, known as Linwood, aims to enable on‑screen awareness, searches across personal data, and one‑shot in‑app actions such as editing photos or launching playlists.
• Apple is running a bake‑off between in‑house models (Linwood) and third‑party options reportedly codenamed Glenwood, with ongoing talks to test a custom version of Google’s Gemini.
• After a postponed launch and AI leadership changes earlier this year, reports now flag a target window as early as March 2026, with Apple’s AKI team also building an in‑house web‑answers system.