Overview
- Apple has invited select media to hands‑on sessions on March 4 at 9 a.m. ET in New York, London, and Shanghai.
- John Gruber outlined a March 2–4, day‑by‑day sequence of Newsroom announcements, and Bloomberg’s Mark Gurman said that is exactly what he expects.
- A lower‑cost MacBook is widely rumored, using an iPhone‑class A18/A18 Pro chip in an aluminum design with color options and a roughly sub‑$800 target price.
- An iterative iPhone 17e is expected at about $599 with a binned A19 chip, MagSafe support, and other modest upgrades.
- Reporting also points to a base iPad moving to A18 and an iPad Air to M4, plus refreshed MacBook Pros with M5 Pro and M5 Max chips in the near term.