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Apple Set to Unveil iPhone 17 Lineup on Sept. 9 as Late Leaks Lock In Redesigns

Pre-orders are expected to open Sept. 12 with retail launch on Sept. 19.

Overview

  • Bloomberg reporting details a major Pro refresh with an aluminum frame, a runway-style camera area across the top third, and a new rear cutout that doubles as the wireless charging zone.
  • An ultra‑thin iPhone 17 Air is widely expected at about 5.5mm with a 6.6‑inch ProMotion display, eSIM‑only support, Apple's in‑house C1 modem, a custom Wi‑Fi chip, and a single rear camera.
  • Camera upgrades rumored for Pro models include a 48MP telephoto, up to 8× optical zoom, a variable aperture system, dual front‑and‑rear video recording, and a 24MP front camera across the lineup.
  • Accessory makers such as Spigen, dbrand, Nudient, and Pitaka are publishing near‑identical case cutouts that match the leaked designs, while a production‑line clip circulating in China appears to show a Pro Max unit.
  • Pricing remains unannounced, but analyst estimates and regional leaks point to increases for higher‑end models, with divergent figures circulating for the U.S. and India.