Apple Seen ‘Very Active’ on Expanded F1 Rights, Liberty Media Says
The remarks point to negotiations that could expand Apple’s role well beyond its 2026–2030 U.S. streaming package.
Overview
- Liberty Media CEO Derek Chang told CNBC that Apple is in discussions on multiple fronts and may pursue wider Formula 1 rights, with no additional agreements announced.
- Apple holds exclusive U.S. streaming rights starting in 2026 for five seasons, a deal reported to be worth about $140 million per year.
- Chang described a shift toward an always-on media approach that uses Apple’s technology to enhance coverage and fan engagement beyond race windows.
- Apple executives indicated F1 coverage will be included within the Apple TV subscription rather than sold as a separate season pass.
- Content integration is already visible, with F1 The Movie set to begin streaming on Apple TV on December 12 after a strong box-office run.