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Apple Reportedly Splitting iPhone 18 Rollout, Prioritizing Pro Models and First Foldable

Supply shortages and rising component costs are said to be forcing Apple to stagger its launches and limit initial availability for the foldable.

Overview

  • Reports say Apple will unveil iPhone 18 Pro models plus a first foldable at a likely Sept. 9 keynote while its standard iPhone 18 family is expected to arrive in spring 2027.
  • The foldable, widely called the iPhone Ultra in leaks, is expected to face tight initial supply and a staggered, potentially U.S.-first rollout because of hinge, display and testing challenges.
  • Analysts and suppliers point to shortages in DRAM, NAND and advanced 2nm chip packaging as the main production constraints that could force higher prices and smaller early shipments.
  • Leakers and analysts disagree on base-model specs with one forecast calling for a 12GB RAM upgrade for the delayed iPhone 18 while others expect 9GB, showing uncertainty about which features will be reserved for Pro models.
  • Industry reports say Apple may have secured lower OLED panel pricing for Pro displays, a move that could help offset some cost pressure but would not resolve low-volume foldable yield issues or staggered market timing.