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Apple Reportedly Reshuffles MacBook OLED Roadmap and Adds 13.8‑Inch Model

Omdia says the change reflects cost and supply constraints that are forcing Apple to stagger OLED rollouts across distinct product tiers.

Overview

  • Omdia's updated roadmap, reported Thursday, projects a new 13.8‑inch OLED MacBook as a mid‑tier model that could appear around 2029 and would sit between the LCD MacBook Air and higher‑end OLED Pro models.
  • The same Omdia forecast says Apple has canceled development of a large foldable MacBook and a separate 14.4–16.1‑inch OLED MacBook that had been planned as a distinct tier.
  • Omdia expects 14.3‑ and 16.3‑inch OLED MacBook Pro models, described as a possible 'MacBook Ultra,' to arrive in late 2026 or early 2027 according to the roadmap.
  • The research note says Apple will likely continue to offer existing 14‑inch and 16‑inch mini‑LED MacBook Pro models in parallel with OLED versions into at least 2028 to manage costs and customer price sensitivity.
  • Omdia and earlier reporting note technical differences between panel types—single‑stack hybrid OLED for the proposed 13.8‑inch model versus tandem OLED for high‑end Pros—and say Apple has queried suppliers such as Samsung Display, LG Display, and BOE, which could affect timelines and pricing.