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Apple Reportedly Planning Roughly 20 New Devices Through 2027

Bloomberg reporting says Apple is staggering launches to align new software for a more personal Siri with complex engineering and supply limits.

Overview

  • Bloomberg’s Mark Gurman published the roadmap in his June 21–22 Power On newsletter listing about 20 rumored products that could ship across late 2026 and 2027.
  • Gurman expects a September 2026 window for high-end updates, including iPhone 18 Pro models and a first foldable 'iPhone Ultra', with some lower‑tier iPhone models possibly pushed to early 2027 to ease production.
  • The reported new categories include a foldable iPhone with a large inner display and smaller outer display, camera-equipped AirPods to feed visual context to Siri, a 6–7 inch Home Hub with face recognition, and a tabletop robot targeted for late 2027 or 2028.
  • Several launches are said to be tied to software milestones such as iOS 27 and a more personalized Siri (Apple Intelligence), and Apple may roll out updated Apple TV, HomePod mini, and MacBook designs as that software and new chips mature.
  • These plans are based on reporting and supplier hints rather than Apple announcements, so specific features and dates remain unconfirmed and some details are disputed by other sources.