Overview
- Bloomberg’s Mark Gurman reports Apple is internally testing a lower-cost Mac laptop, codenamed J700, with pricing expected well below $1,000.
- The device would use an iPhone-class processor in a first for Mac, with internal tests said to outperform the older M1 chip.
- Hardware is reportedly positioned for value, including a lower-tier LCD that is slightly smaller than the 13.6-inch MacBook Air display.
- Early overseas supply-chain production has begun, with the model aimed at web browsing, documents, and light media tasks for students, enterprises, and everyday users as soon as the first half of 2026.
- The move is framed as a shift toward mass-market competition versus Chromebooks and entry Windows PCs; Apple declined to comment, and HP and Dell shares fell about 2% after the report while Apple ticked up less than 1%.