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Apple Reopens Reimagined Four-Story Ginza Flagship in Tokyo

The four-story flagship revives Apple’s first overseas store, underscoring the company’s deep ties to Japan.

Overview

  • Apple welcomed large crowds for the grand reopening, with CEO Tim Cook and retail chief Deirdre O’Brien greeting customers at the store.
  • The location offers the full current hardware lineup, including the iPhone 17 family, Apple Watch Series 11 models, and AirPods Pro 3, with in‑store Apple Vision Pro demos available.
  • A limited-time, Ginza‑exclusive Apple Gift Card and commemorative gift boxes featuring a tote bag and pin were offered to mark the occasion.
  • Today at Apple debuted a Spotlight session with Japanese supergroup Number_i focused on Spatial Audio and spatial video, exclusive to Ginza now and expanding across Japan on October 11.
  • The store returns to its original site in a newly constructed building, restoring the landmark presence first established in 2003.