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Apple Recommits to AI Ambitions, Plans Revamped Siri for Spring 2026

Apple executives laid out an updated Siri roadmap during a rare all-hands meeting to ensure AI integration company-wide.

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Tim Cook commits to winning the AI game during an all-hands meeting on the Apple campus.
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Tim Cook, Craig Federighi address Apple employees on AI, Siri

Overview

  • Tim Cook told staff that Apple will make major AI investments to keep pace with industry advancements.
  • Craig Federighi explained that shifting from a hybrid to an end-to-end architecture has positioned Siri for a more substantial spring 2026 upgrade.
  • The meeting came a day after Apple posted record quarterly revenue and included a call for employees to adopt AI tools in their roles.
  • Executives addressed corporate updates including the upcoming retirement of COO Jeff Williams and reinforced Apple’s target to achieve carbon neutrality by 2030.
  • Apple confirmed plans to open new stores in India, the United Arab Emirates, China and Saudi Arabia and Cook teased potential foldable iPhones, smart home devices and smart glasses.