Overview
- Apple, which will hold its product event on Wednesday, Sept. 9, is widely reported to unveil its first foldable iPhone along with the iPhone 18 Pro and 18 Pro Max.
- Leaked specifications put the foldable’s internal screen near 7.8 inches and an external display around 5.5 inches, and multiple outlets report a likely U.S. starting price above $2,000 though final pricing remains unconfirmed.
- Multiple reports say Apple will use a split-release plan that launches Pro models and the foldable first and delays base iPhone 18 models to 2027.
- Apple executives and market analysts warn that a sharp rise in memory prices has pushed component costs higher, forcing Apple to consider absorbing some costs or passing them on to buyers with price increases.
- Huawei and Xiaomi unveiled premium foldables in the days before Apple’s event, giving consumers immediate high-end alternatives and intensifying competition for a fast-growing but niche market.