Overview
- Apple updated its website on Friday, July 17, raising Apple Music individual to $11.99, family to $19.99, and student to $6.99, and new subscribers are charged the higher rates immediately.
- The company told industry outlets that the increases are a result of higher licensing payments to record labels and rights holders.
- Apple also raised the Family and Premier Apple One bundles while leaving the Individual Apple One tier unchanged, shifting the monthly math for households that share services.
- The student plan now includes Apple TV at no extra cost, adding value even as the price rises by $1.
- Even after the change Apple Music’s new primary tier remains slightly below key rival Spotify’s main price and the move could prompt further industry price adjustments and changes in how subscribers choose standalone plans versus bundles.