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Apple Pulls iPhone Air 2 From Roadmap After Sluggish Sales

Weak sales of the ultra‑thin $999 model are pushing Apple to refocus on higher‑spec iPhone 18 devices.

Overview

  • Apple has suspended development of a second‑generation iPhone Air and removed it from the 2026 schedule, according to The Information’s supplier reporting.
  • Production of the current iPhone Air has been cut sharply, with Foxconn set to halt remaining assembly by late November and Luxshare having shut lines by late October.
  • November build orders were reduced to less than 10% of September volumes as factories dismantled lines, reflecting demand far below Apple’s expectations.
  • KeyBanc reported virtually no consumer demand for the Air, with buyers favoring iPhone 17 and 17 Pro models over the thinner phone’s trade‑offs, including a smaller battery and single rear camera at a $999 price point.
  • Reporting indicates Apple is prioritizing the iPhone 18 family, including Pro and Pro Max models and a planned foldable targeted for fall 2026, with the standard iPhone 18 expected early 2027.