Overview
- Apple released two roughly 35-second True Apple Watch Story videos on Tuesday, October 27, featuring users Morgan and Josh.
- Morgan says repeated high heart-rate notifications from her Watch woke her and prompted medical care where doctors diagnosed a kidney infection that had progressed to septic shock and treated her immediately.
- Josh says he weighed about 340 pounds before using the Watch regularly and making closing his Activity Rings a daily goal, which he credits with helping him lose weight and improve fitness.
- The clips highlight built-in features such as high heart-rate notifications that alert wearers when their pulse stays above a chosen threshold and continue a series of Apple customer testimonials that have included ECG-related alerts in past installments.
- Apple packages these first-person stories as short marketing videos that show possible benefits of early detection and gamified activity goals, but the accounts are user-reported within Apple-produced clips and do not serve as independent clinical proof while other users report mixed experiences with newer Watch models.