Apple Partners with Alibaba to Bring AI Features to iPhones in China

The collaboration addresses regulatory challenges and aims to reverse declining iPhone sales in the Chinese market.

Apple has chosen Alibaba to provide generative AI technology for iPhones sold in China, following discussions with multiple Chinese companies.
The partnership ensures compliance with China's strict AI regulations, including localized data processing and government-mandated content moderation.
Apple Intelligence features, currently unavailable in China, will be integrated into iPhones pending regulatory approval, with a potential rollout as early as May 2025.
Baidu also remains involved with Apple in developing AI-powered search and Siri upgrades for the Chinese market, while DeepSeek and other firms were ultimately not selected.
The move comes as Apple seeks to regain market share in China, where iPhone sales fell 11% year-over-year, losing ground to domestic competitors like Huawei and Vivo.