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Apple Overhauls App Store Connect With Flexible Reviews, 70 Custom Pages, and Broader Offer Codes

Developers get quicker paths for critical fixes plus more precise promotion with a March 26, 2026 cutoff for new in‑app promo codes.

Overview

  • Developers can now submit additional items while another app version is under review, including In‑App Events, critical bug‑fix versions, and Game Center features such as achievements and leaderboards.
  • Custom product page capacity has doubled to 70, and each page can be assigned keywords so targeted listings can appear directly in App Store search results.
  • Offer codes now cover all in‑app purchase types, including consumables, non‑consumables, non‑renewing subscriptions, and auto‑renewable subscriptions with non‑renewing promotional periods.
  • Apple will disable creation of new promo codes for in‑app purchases on March 26, 2026, though existing codes will remain valid until expiration and promo codes for free app downloads continue.
  • The updates are live in App Store Connect today and follow a recent visual refresh of the companion app for iPhone and iPad.