Overview
- Apple confirmed that preorders for the iPhone Duo will begin at 5:00 a.m. PT on Oct. 16 and that the device will be available in stores on Oct. 23.
- The new “Get Ready” option, scheduled for Oct. 12, lets customers preselect color, storage, trade‑in and payment details so checkout on preorder day is a single tap.
- Multiple supply‑chain reports say final assembly yields at Foxconn were only slightly above 60% in mid‑September and that foldable OLED panels and hinges at some suppliers are also showing low yields, which is likely to limit early inventory.
- Industry estimates and supplier reporting converge on a modest initial run — Apple’s 2026 production targets are reported at about 6–8 million units and Counterpoint projects roughly 6 million sales — positioning the Duo as a premium, limited‑volume product.
- Investors and commentators reacted positively to the launch news with Apple shares rising and pundits urging buy calls, and the Duo’s constrained debut could lift interest in foldables globally while creating long wait times for many buyers.