Overview

• Apple shipped 6.2 million Macs worldwide in Q2 2025, marking the strongest year-over-year growth among top PC vendors and boosting its market share to 9.1%.
• Global PC shipments rose 6.5% to 68.4 million units, extending the market’s rebound from pandemic-era disruptions.
• U.S. PC sales stalled with zero growth while international markets recorded a 9% increase as vendors front-loaded orders ahead of anticipated tariffs.
• Lenovo maintained its lead with 17 million shipments, followed by HP’s 14.1 million and Dell’s 9.8 million units, with Dell as the only top-five vendor to register a decline.
• Analysts warn that the rush to beat tariff-driven price hikes could translate into Q3 promotional discounts as companies work through excess inventory.