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Apple Launches World AIDS Day Apple Pay Drive With $5 Donations Per Purchase, Capped at $3 Million

Donations benefit the Global Fund through Apple’s longstanding partnership with (RED).

Overview

  • The campaign runs November 28 through December 7 to coincide with World AIDS Day on December 1.
  • Eligible transactions must use Apple Pay at Apple.com, in the Apple Store app, or at Apple Store locations.
  • Apple will donate $5 per qualifying purchase, with total contributions limited to $3 million.
  • Funds go to the Global Fund to support programs that fight HIV/AIDS and expand critical health services.
  • Apple’s 19-year collaboration with (RED) now centers on these payment-based drives as (PRODUCT)RED hardware offerings have dwindled to a single iPhone 14 case.