Overview

• The campaign runs August 22–29, with Apple donating $10 for each qualifying U.S. Apple Pay purchase on Apple.com, in the Apple Store app, or at Apple Stores, capped at $1 million.
• Funds benefit the National Park Foundation, the official nonprofit that supports and enhances America's national parks.
• Apple Watch users can unlock a special National Parks award on August 24 by completing a workout of 20 minutes or more with any app that records to Health.
• Apple is featuring park-focused content across services, including an Apple Maps guide to trails, new Fitness+ Time to Run episodes inspired by parks, and a Podcasts collection from The Wild with Chris Morgan.
• The App Store is highlighting the National Park Service’s official app as App of the Day as part of programming that coincides with the agency’s 109th anniversary.