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Apple Launches Mini Apps Partner Program With 15% Commission as Bloomberg Reports WeChat Deal

Apple conditions the lower rate on use of its in‑app purchase flow with age safeguards and declared mini‑app details.

Overview

  • The new Mini Apps Partner Program formalizes support for HTML5 and JavaScript experiences inside host apps with a 15% commission on qualifying in‑app purchases.
  • Participation is open to all host developers, who must apply, distribute on iOS and iPadOS, and comply with App Review Guideline 4.7, including mini‑app manifests and metadata.
  • Eligibility requires Apple’s In‑App Purchase, the Advanced Commerce API, the Declared Age Range API, and sending consumption information via App Store Server API to handle refunds.
  • Qualifying transactions cover digital goods and services used within a single mini app, including consumables, non‑consumables, and subscriptions, with purchases shared across multiple mini apps excluded.
  • Bloomberg reports Apple and Tencent reached terms for WeChat mini app payments under the 15% structure, while Apple states the program applies broadly and that hosts such as Tencent must enroll.