Overview
- Apple unveiled the iPhone 18 Pro and iPhone 18 Pro Max on Wednesday and opened pre‑orders for Sept. 12 with first availability on Sept. 18 in initial markets.
- Both phones use a 48MP fusion main camera with a six‑blade variable aperture that Apple says improves low‑light capture and depth control and adds Pro Controls for manual photo and video settings.
- The A20 Pro is built on a 2‑nanometer process with an expanded neural engine and upgraded GPU plus a larger vapor chamber for sustained performance on AI tasks.
- Apple claims big battery and charging gains, citing roughly 36 hours of video playback on the Pro and 45 hours on the Pro Max, and wired charging to about 50 percent in roughly 15 minutes.
- U.S. starting prices are $1,199 for the iPhone 18 Pro and $1,299 for the Pro Max, regional prices such as India’s higher MRPs drew attention, and an unverified pre‑event ‘Ask Verizon’ AI screenshot remains unresolved.