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Apple Launches First Direct Online Store in Saudi Arabia

Arabic-language shopping expands Apple’s retail reach in Saudi Arabia ahead of planned Diriyah flagship store in 2026.

Overview

  • The Apple Store online and app launched July 22 to deliver native Arabic shopping and direct customer support.
  • Customers can personalize devices like AirPods and Apple Pencil with free engraving in both Arabic and English.
  • Flexible Buy Now Pay Later financing through Tamara and the Apple Trade In program boost affordability and upgrade options.
  • Apple offers tailored pre- and post-purchase assistance via chat, phone support, Personal Setup and data migration services.
  • Apple will open its first brick-and-mortar outlets in Saudi Arabia starting in 2026, including an iconic flagship at UNESCO’s Diriyah site.