Overview

• Apple introduced the Crossbody Strap at its Sept. 9 event, pricing it at $59 and listing ten color options on its product pages.
• The strap is made from 100% recycled PET yarns with embedded flexible magnets and stainless‑steel sliding hardware for length adjustment.
• It attaches to select Apple cases that add two bottom‑corner connection points, including new TechWoven and silicone options, with lengths ranging from 42.5 to 81.9 inches.
• TechWoven cases replace the discontinued FineWoven line and were redesigned to support the strap alongside MagSafe, with media noting the integration across the iPhone 17 family.
• Pre‑event leaks from Sonny Dickson and others accurately previewed the strap and case cutouts, while early reaction highlights questions about wearability in high‑theft cities as well as the fashion appeal and price.