Overview
- Tim Cook framed the AI revolution as on par with the internet and urged every team to weave AI into their workflows or risk falling behind.
- Craig Federighi said Apple has scrapped its hybrid Siri architecture in favor of a fully rebuilt assistant set to debut in spring 2026.
- The company has hired about 12,000 staff over the past year, with roughly 40 percent joining research and development teams focused on AI. Apple is developing its own Baltra cloud-computing chip and is building a dedicated AI server manufacturing facility in Houston.
- Cook outlined plans for new retail stores in India, the UAE and Saudi Arabia and teased future devices including a foldable iPhone and smart glasses.