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Apple Ginza Reopens Friday With Four-Story Flagship Designed for Tokyo

A redesigned flagship fuses Japanese design with sustainability features to showcase new product demos, local programming, accessibility upgrades.

Overview

  • Doors open September 26 at 10 a.m. JST at Apple’s original Ginza corner in the rebuilt Sayegusa Building.
  • The four-level store features a double-skin glass facade with adaptive louvers, regionally sourced materials, balcony-like spaces, and operations powered by 100% renewable energy.
  • Customers will find the full product lineup including the iPhone 17 family, Apple Watch Series 11, and AirPods Pro 3, plus Apple Pickup, a Genius Bar, trade-in, and personalized shopping.
  • One-on-one Apple Vision Pro demos are available, and a Today at Apple Spotlight with supergroup Number_i debuts at Ginza before rolling out across Japan on October 11.
  • Tim Cook is in Tokyo and expected to attend the reopening, with a limited-edition Apple Gift Card and downloadable wallpapers available exclusively to mark the launch.