Apple Faces Lawsuit Over Misleading Siri AI Feature Claims

The class action alleges false advertising and unfair competition, citing delays in Siri's promised AI capabilities promoted during the iPhone 16 launch.

A class action lawsuit filed in San Jose accuses Apple of false advertising and violating California consumer protection laws over delayed Siri AI features.
The lawsuit claims Apple knowingly misled consumers by promoting advanced Siri capabilities that were unavailable at the time of the iPhone 16 and iOS 18 launch.
Apple continued running advertisements for months before removing them, despite being aware of delays in delivering the promised features.
The plaintiffs are seeking class action status and damages for affected consumers who purchased devices based on the advertised features.
Apple has acknowledged further delays in Siri AI personalization improvements, now expected in 2026, as reports suggest internal leadership changes in its AI division.