Apple Faces Delays in Siri AI Overhaul, Raising Industry Concerns
The postponed rollout of Siri's advanced AI features highlights technical challenges and impacts Apple's competitive position in the AI race.
- Apple has delayed the release of advanced Siri AI features, initially promised for 2024, with some updates now expected no earlier than 2026 or beyond.
- The delayed features include Siri's ability to understand personal context, integrate app data, and perform complex tasks, which were key to Apple's AI strategy unveiled at WWDC 2024.
- Internal reports reveal that the AI features currently function correctly only 60-80% of the time, leading to concerns over quality and readiness for public release.
- Apple's commitment to privacy has limited its access to large data sets critical for AI development, intensifying challenges in competing with rivals like Google and Microsoft.
- Executives have acknowledged the delays as 'ugly' and 'embarrassing,' with no immediate plans for leadership changes, but efforts are underway to address technical and management issues.