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Apple Faces Backlash Over Delayed AI Features and Credibility Concerns

Critics, including prominent Apple commentator John Gruber, accuse the company of overpromising on Siri advancements that remain undelivered.

Last spring Apple CEO Tim Cook said his company had all kinds of big AI plans. Many of them have yet to materialize.
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Overview

  • Apple's promised AI features, including personalized Siri capabilities, have been delayed with no clear timeline for release.
  • Prominent Apple blogger John Gruber criticized the company, labeling the undelivered features as 'vaporware' and suggesting internal disarray.
  • The delayed features include personal context understanding, on-screen awareness, and in-app actions, which were heavily promoted last year.
  • Apple quietly removed a related iPhone ad while continuing to reference the features on its website, now with disclaimers.
  • The controversy has raised concerns about Apple's credibility and leadership, with some analysts questioning the company's current direction.