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Apple Faces £3 Billion UK Lawsuit Over iCloud Practices

Consumer group Which? accuses Apple of monopolistic behavior by restricting iCloud alternatives and overcharging for storage.

  • Which? has filed a legal claim against Apple, alleging the company locks UK customers into its iCloud service and charges excessive prices.
  • The lawsuit seeks nearly £3 billion in damages, potentially providing a £70 payout for each of the 40 million affected UK Apple users.
  • Which? argues that Apple's practices breach competition law by making it difficult for users to switch to other cloud services.
  • Apple denies the allegations, stating its iCloud pricing is competitive and that nearly half of its users do not pay for additional iCloud storage.
  • The legal action follows previous scrutiny of Apple's competitive practices, including a lawsuit by the US DOJ and fines from the European Union.
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