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Apple Explores Anthropic and OpenAI Models for Siri Overhaul

Apple is running custom versions of Anthropic’s Claude and OpenAI’s ChatGPT on its private cloud to evaluate their performance under a privacy-first approach.

An iPhone with the Apple Intelligence logo on top of a MacBook keyboardm
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Overview

  • Apple has held early-stage talks with Anthropic and OpenAI to train their large language models on its Private Cloud Compute infrastructure for Siri testing.
  • Negotiations with Anthropic over a multibillion-dollar annual fee remain unresolved, prompting Apple to weigh OpenAI’s ChatGPT as an alternative.
  • No final decision has been made as Apple continues parallel development of its in-house “LLM Siri” project scheduled for a 2026 launch.
  • Leadership changes last spring placed Mike Rockwell in charge of Siri after Apple’s internal AI fell short of quality benchmarks.
  • The initiative reflects competitive pressure from rivals and Apple’s emphasis on on-device processing to protect user data.