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Apple Expected to Show New Pro iPhones and a Foldable, Postpone Standard iPhone Until Spring 2027

Rising storage and memory costs may push Pro launch prices higher while modelled price falls point to better deals in early 2027.

Overview

  • Multiple outlets report that Apple will unveil only new iPhone 18 Pro models plus a first foldable at a Sept. 9, 2026 keynote while delaying the regular iPhone 18 and possible iPhone Air until spring 2027.
  • Price‑comparison firm Idealo projects the iPhone 18 Pro could start near €1,399 and the Pro Max near €1,649, roughly €100–€200 above current Pro entry prices.
  • Idealo’s modelling also predicts steady post‑launch declines, with notable drops by month five and a provisional low for the Pro near €1,143 after about eleven months.
  • Market tracker Geizhals shows uneven depreciation in current models now, with the iPhone Air down about €344 (29%) since launch and smaller falls for iPhone 17, 17 Pro and 17e.
  • Analysts link the higher forecasted Pro prices to rising storage costs and memory‑chip shortages and say the split launch could keep 17/17e models as the cheapest new iPhones for longer, affecting buying timing and resale values.