Apple Expands Retail Reach in India with Apple Store App Launch

The app offers personalized shopping experiences and marks a significant step in Apple's growing presence in the Indian market.

Apple launched its Apple Store app in India, providing users with personalized recommendations, product customization, and delivery or pickup options.
The app replicates Apple’s online store experience, enabling features like Mac upgrades, free engravings, and access to retail programs such as trade-ins and financing offers.
This launch follows Apple's recent retail expansion in India, including the opening of its first physical stores in Mumbai and Delhi in 2023, with four additional stores planned for 2025.
India has become an increasingly important market for Apple, with the company achieving a top-five smartphone market share in Q4 2024 and growing local iPhone manufacturing since 2017.
The app also integrates support features like online Personal Setup sessions and allows users to book free 'Today at Apple' sessions to enhance their product knowledge.