Overview
- Apple listed a refreshed 14-inch MacBook Pro with the new M6 chip and a 24-inch M6 iMac for preorder on Wednesday, with deliveries slated to begin November 6.
- Apple’s M6 14-inch MacBook Pro starts at $1,999 and the M6 iMac starts at $1,499, with Apple claiming sizable CPU, GPU, and on-device AI gains versus prior chips.
- Bloomberg and other reporters say Apple plans a premium OLED touchscreen MacBook Pro line with OLED panels, Dynamic Island, a reinforced hinge, and a reworked cooling system, but those details are reported and not officially confirmed by Apple.
- Those touchscreen models are reported to use existing M5 Pro and M5 Max silicon, to be sold alongside non-touch MacBook Pros, and to carry a reported premium starting near $2,899 for 14-inch and about $3,399 for 16-inch models.
- The broader strategy signals Apple is pushing on-device AI and performance with the M6 for mainstream buyers while offering a higher-priced, design-focused touchscreen tier that will give customers a clearer tradeoff between cost, features, and form factor.