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Apple Discloses 2025 Executive Pay as Tim Cook’s Package Totals $74.3 Million

The proxy details retirement-vesting provisions that underscore active succession planning by the board.

Overview

  • Cook’s compensation mix comprised a $3 million salary, about $57.5 million in stock awards, $12 million in performance-based cash, and roughly $1.76 million in other pay that includes security and required private air travel.
  • The total is slightly below 2024’s figure, with Apple maintaining a $59 million target for Cook that can be exceeded through incentive payouts.
  • Apple says Cook’s equity carries a retirement-vesting feature and that the board is regularly engaged on succession, with the filing confirming he meets the company’s retirement eligibility criteria.
  • The New York Times reported that Cook has told the board he wants to reduce his workload and could shift to chairman upon retirement, with John Ternus cited as a potential successor.
  • The proxy also details 2025 pay for other leaders and a CFO transition, listing Kevan Parekh at $22.5 million, former CFO Luca Maestri at $15.5 million, and a virtual shareholders meeting on February 24, 2026.