Overview
- Apple has delayed the release of new AI-driven Siri features, initially expected in April, to sometime in 2026, citing development challenges.
- The postponed Siri update includes features like personal context awareness, deeper app integration, and on-screen awareness for enhanced functionality.
- Citi analysts reduced their 2025 iPhone sales growth projection from 5% to 2%, attributing the revision to the delayed Siri upgrade's potential impact on consumer demand.
- Apple's stock dropped over 5% on March 10, falling to $225 per share, and is now down 10% year-to-date, partly due to broader market pressures and economic uncertainties.
- Despite the setback, analysts maintain a 'buy' rating for Apple stock, highlighting progress in rolling out Apple Intelligence features in China and a $275 price target.