Apple Delays Siri AI Features, Leading to Stock Drop and Lower iPhone Sales Projections

The postponed rollout of advanced Siri capabilities is expected to impact Apple's 2025 iPhone sales growth and investor confidence.

Apple has delayed the release of new AI-driven Siri features, initially expected in April, to sometime in 2026, citing development challenges.
The postponed Siri update includes features like personal context awareness, deeper app integration, and on-screen awareness for enhanced functionality.
Citi analysts reduced their 2025 iPhone sales growth projection from 5% to 2%, attributing the revision to the delayed Siri upgrade's potential impact on consumer demand.
Apple's stock dropped over 5% on March 10, falling to $225 per share, and is now down 10% year-to-date, partly due to broader market pressures and economic uncertainties.
Despite the setback, analysts maintain a 'buy' rating for Apple stock, highlighting progress in rolling out Apple Intelligence features in China and a $275 price target.