Apple Defends $20 Billion Google Search Deal in DOJ Antitrust Case

Eddy Cue explains why Apple won’t build its own search engine, citing costs, risks, and alignment with its privacy-focused model.

Apple's Eddy Cue testified in the DOJ's antitrust case against Google, defending the companies' $20 billion annual search partnership.
Cue outlined three reasons Apple won't develop its own search engine: high costs, economic risks, and conflicts with its privacy commitments.
The DOJ alleges that Google's default search agreements, like the one with Apple, contribute to an illegal monopoly over the search engine market.
Cue warned that ending the revenue-sharing deal would harm Apple’s ability to meet user needs and could force unfavorable choices for customers.
Apple emphasized its reliance on partnerships with multiple search engines, including Google, Yahoo!, Microsoft Bing, and DuckDuckGo, to serve Safari users.