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Apple Debuts Limited-Edition ‘iPhone Pocket’ With Issey Miyake, On Sale Nov. 14

The limited run with Issey Miyake frames a 3D‑knitted sleeve as fashion, drawing mixed reactions over its premium price.

Overview

  • Apple confirms two versions: a short-strap model for $149.95 and a long crossbody strap for $229.95, each fitting any iPhone.
  • The sleeve uses a ribbed, open 3D‑knit that stretches to enclose the phone and lets users peek at the display without removing it.
  • Sales begin Nov. 14 online in select markets and at ten flagship Apple Stores worldwide, with availability described as limited.
  • Colors include eight options for the short strap and three for the long strap, with each piece crafted in Japan in collaboration with ISSEY MIYAKE.
  • Coverage notes ties to Steve Jobs’ Miyake-designed turtleneck and Apple’s iPod Socks, as social media criticism focuses on the accessory’s cost and practicality.