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Apple Debuts 'I'm Not Remarkable' Film Showcasing Student Accessibility Tools

Released for the International Day of Persons with Disabilities, the video normalizes assistive features through everyday campus scenes.

Overview

  • The short doubles as a music video set to “I’m Not Remarkable” by Kittyy & The Class.
  • Directed by Kim Gehrig, it spotlights built-in tools across iPhone, iPad, Mac, and Apple Watch.
  • Apple calls out features such as Magnifier on Mac, Accessibility Reader, Braille Access, VoiceOver, Sound and Name Recognition, Live Captions, AssistiveTouch, and Voice Control.
  • Vignettes depict practical use, including Magnifier via Continuity Camera, an iPad paired with a braille keyboard, and iPhone Sound Recognition for critical alerts.
  • Apple is pairing the release with a student-focused accessibility hub and notes recent iOS and iPadOS 26 updates like Accessibility Nutrition Labels, a systemwide Accessibility Reader, and faster Personal Voice setup.