Overview

• Apple has significantly reduced production of its Vision Pro headset, with potential plans to halt manufacturing by the end of 2024.
• The Vision Pro, priced at $3,500, has faced weak demand and competition from cheaper alternatives like Meta's Quest series.
• Reports indicate that Apple has enough inventory to meet current demand and has produced components for up to 600,000 units.
• CEO Tim Cook acknowledged the headset is intended for early adopters, not the mass market, and has hinted at a future, lower-cost model.
• Apple is reportedly focusing on developing a more affordable mixed-reality headset, possibly launching in 2025, to boost consumer interest.