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Apple Confronts AI Gaps and Trade Headwinds Before Q3 Earnings

Analysts expect underwhelming profit growth that trails the broader tech sector on modest revenue gains.

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A person looks at iPhones in the Apple Fifth Avenue store in New York City, U.S., May 23, 2025. REUTERS/Adam Gray/File Photo
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Overview

  • Apple is set to report its fiscal Q3 results after market close on Thursday with analysts forecasting $89.3 billion in revenue and $1.43 per share in earnings.
  • Shares have declined about 16% year-to-date as investors weigh tariff-driven cost pressures, regulatory scrutiny of its default search deal with Google and uneven iPhone demand.
  • Wall Street analysts say any update on Apple’s delayed in-house AI initiatives or potential partnerships could soothe concerns that the company is falling behind tech peers.
  • Trade tensions with China continue to challenge margins despite Apple’s supply-chain shifts to India to mitigate new duties.
  • Options traders are pricing in an approximately 4% post-earnings swing, double the average move over the past four quarters.