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Apple Brings Subscriber‑Only Video to Apple Podcasts Subscriptions

The move creates a direct way for creators to charge for ad‑free, early‑access and bonus video on Apple Podcasts.

Overview

  • Apple confirmed that paid Apple Podcasts Subscriptions will soon support video, letting creators offer subscriber‑exclusive episodes, ad‑free viewing, early access and bonus video content.
  • The company said premium video will be available in more than 170 countries and regions but has not given a specific launch date, promising hosting partners will share more details in the coming months.
  • Apple is working with podcast hosting providers so creators can deliver audio and video through a single workflow instead of maintaining separate offerings.
  • The change builds on Apple’s 2026 HLS video rollout and recent OS updates that added video playback, read‑along transcripts, chapters and offline downloads across Apple devices and the web.
  • For creators this opens a new direct revenue path beyond ads or third‑party platforms, and the industry should watch which hosts join, how pricing and discovery work, and when the integrated feature actually becomes available to listeners.